Chain concept

At Hesburger, you'll be able to enjoy a delicious burger with a side order of friendly service, no matter which restaurant you visit. This doesn't just happen by chance – our operations are founded on strict adherence to the Hesburger chain concept.

The chain concept encompasses just about every single thing you'll encounter when visiting a Hesburger restaurant: interior decor, customer service, information systems, products, logistics, equipment development, training, environmental programme, marketing, product development, supervision, etc.

A uniform concept ensures a consistent taste and positive Hesburger experience in every one of our restaurants. The concept also makes things easier for Hesburger franchise owners, as the solutions are already thought out and proven.